Start from the business goal

One platform, many approaches

EcomWeb keeps commerce on a shared foundation, so each team can choose how to launch, operate and customize in the way that suits them.

Four perspectives

Choose the outcome you need first.

From a first store to bespoke experiences for several brands, every choice starts with an operational outcome rather than a list of technologies.

A shared foundation

Different ways of working, one platform.

  • Start with the storefront and the admin on the same journey

  • Extend the experience without replacing the core operations system

  • Keep products, orders and customers together in one place

Sellers

Open and run a store without maintaining an engineering team of your own.

EcomWeb gives you a clear path from listing a product to processing an order, so sellers switch between fewer tools.

  • List products and build a first storefront
  • Follow orders in the admin
  • Scale as the business grows

Brands

Own the storefront, the content and your customer data on one platform.

Brand teams can create a bespoke experience while products, content and commerce stay easy to manage.

  • Design the storefront around your identity system
  • Connect content to the product journey
  • Manage customer data on a shared platform

Agencies

Design many client storefronts on one consistent platform that's easy to hand over.

Delivery teams can reuse the same integration patterns without forcing every client onto the same design.

  • Share integration templates across projects
  • Separate the client storefront from the operations system
  • Hand over projects with a clear scope

Engineering teams

Build bespoke experiences and automation with developer tooling that stays under control.

Engineering teams can start from a scaffold, connect the data and automate the workflow step by step.

  • Pick the right scaffold and integration approach
  • Connect store data and events
  • Scope permissions for coding assistants and automations

One shared platform

Choose how EcomWeb works alongside your team.

Start from your team's goal, then check it against the platform architecture before choosing how to build.

One platform, many approaches | EcomWeb